DO YOU WANT TO SCALE?

AMERICAN BUSINESS AWARDS

2021

EXCEPTIONAL WORKPLACE AWARD

The Startup Weekly announces Brandon & Kaelin as a 2021 Exceptional Workplaces Award Winner!

2019

Company / Organization Awards

Fastest Growing Company of the Year - Up to 100 Employees

BRONZE STEVIE WINNERS:

LadyBoss, Albuquerque, NM

2019

Management Awards

Woman of the Year - Consumer Products

BRONZE STEVIE AWARD

LadyBoss, Alburquerque, NM: Kaelin Poulin, CMO

2019

Stevie Awards For Sales & Customer Service

Woman of the Year - Consumer Products

BRONZE STEVIE AWARD

LadyBoss's Company's Social Selling Program

LadyBoss, Alburquerque, New Mexico

2019

Entrepreneur Awards

Entrepreneur of the Year - Consumer Products - Durables

GOLD STEVIE AWARD

LadyBoss, Albuquerque, NM: Brandon Poulin, CEO

2018

Stevie Awards For Women in Business

Product & Service Awards Categories

BRONZE STEVIE AWARD

LadyBoss Transformation System

LadyBoss, Alburquerque, NM

2018

Stevie Awards For Women in Business

Product & Service Awards Categories

BRONZE STEVIE AWARD

Kaelin Tuell Poulin - The LadyBoss

LadyBoss, Alburquerque, NM

MEDIA

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How A Millennial Couple Spent Their Last $1,000 To Build An 8-Figure Business

May 01, 20231 min read

Tina Mulqueen | Former Contributor


Brandon and Kaelin Poulin met in 2013 while working for a weight loss company. They married less than two years later. When they decided to take an entrepreneurial leap together and launch their own business, they were struggling to afford groceries and make rent.

After dipping into their emergency stash of $1,000, they launched LadyBoss, an e-commerce site offering a weight loss system for women that spans supplements, merchandise, and digital services. Nearly four years later, it has grown to a multimillion dollar business (projected to cross $30 million in sales this year) and it’s one of the fastest growing e-commerce weight loss companies in the world.

Succeeding in e-commerce is a feat in itself. A widely-cited statistic purports that 80% of e-commerce startups fail, which makes the Poulins’ story all the more remarkable. I sat down with them to find out how they went from broke to eight-figures in three years.

  1. Know Your Customer Like Yourself

  2. Listen Before Speaking (or Selling)

  3. Be Aspirational

  4. Delegate Success

Read More at Forbes

Brandon PoulinKaelin PoulinBrandonKaelinclickfunnelsladybosslady bossAmerican business awardsentrepreneur of the yearwoman of the yearfastest growing company of the yearInc. 5000

Brandon & Kaelin

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